Principal Product Marketing Manager – Emerging Data & AI

### Basic Information

Job Name Dir - Solution Marketing Mgmt - USA Country United States State NA Date Published 31-Aug-2026 Job ID 47464 Travel You may occasionally be required to travel for business Additional Locations Detroit - Michigan, Houston - Texas, San Francisco - California, New York - New York, Washington - DC This role can be based remotely in United States Looking for more details about our benefits? ### Description and Requirements

CareerArc Code CA-MH #LI-MH1 Hybrid: #LI-Hybrid BMC empowers nearly 80% of the Forbes Global 100 to accelerate business value, faster than humanly possible. Our industry-leading portfolio unlocks human and machine potential to drive business growth, innovation, and sustainable success. BMC does this in a simple and optimized way by connecting people, systems, and data that power the world’s largest organizations so they can seize a competitive advantage.

The Opportunity

We're looking for a strategic *Principal Product Marketing Manager* to help launch and scale our next generation of Data & AI products.

While highly hands-on today, this role is expected to evolve into a leadership position with responsibility for building and growing a Product Marketing team.

In this role, you'll partner closely with Product Management, Engineering, Sales, and Marketing to turn innovative technologies into successful businesses. You'll define positioning, validate product-market fit, lead commercialization efforts, drive adoption, and help shape long-term growth strategy.

This is a unique opportunity to join at an early stage, influence product direction, and build the foundation for future growth.

What You'll Do

* Lead commercialization strategy for new Data & AI products, from market validation through launch and growth. * Define ICPs, buyer personas, use cases, and go-to-market strategies. * Develop compelling positioning, messagi