Marketing & Growth Lead — DMV

Hago | Washington, DC area

Hago is building a marketplace for everyday help, connecting people who could use an extra set of hands with trusted local Helpers ready to step in.

We’re looking for a hungry, hands-on Marketing & Growth Lead to help grow Hago across the DMV. This is an early-stage role for someone who enjoys being out in the community, building relationships, testing creative growth ideas, and turning local awareness into actual bookings.

The Role

This is not a traditional desk-based marketing role. You will work directly with Hago’s founding team and spend your time figuring out where Hago belongs, who should know about us, and what actually gets people to try it.

The right person is entrepreneurial, persuasive, organized, comfortable with ambiguity, and willing to do the hands-on work required to build something from the ground up. You should enjoy meeting people, opening doors, testing ideas, and being measured by real outcomes.

What You’ll Do

• Drive Neighbor acquisition across Hago’s initial DMV communities
• Build and foster relationships with apartment/condo communities, universities, senior communities, neighborhood groups, local organizations, and other potential partners
• Identify and execute grassroots acquisition opportunities
• Coordinate local activations, events, tabling, flyering, and community outreach
• Test different messages, promotions & offers, referral programs, and acquisition channels
• Help turn early interest into first bookings
• Track channel performance and what’s working and recommend where Hago should invest more, or stop investing
• Share learnings and coordinate with Operations and Product teams to shape strategy and impact
• Help develop repeatable growth playbooks that Hago can eventually use in new communities

What We’re Looking For

• Approximately 2–5 years of experience in growth, business development, local sales, field marketing, partnerships, community organizing, or a related role.
• A track record of taking initiative, delivering measurable outcomes, and meeting clearly defined goals.

Role details

• Structure: Independent contractor (1099 vs W2)
• Location: DC / Arlington / DMV area; a mix of remote, local meetings, outreach, and community events
• Compensation: equity + monthly stipend with the potential for additional performance-based incentives and bonuses based on experience

How success will be measured

Success will be based on meaningful business outcomes, including

• Qualified Neighbor leads generated
• New Neighbors completing paid Hago visits
• Partnerships and community pilots launched
• Referrals and repeat bookings generated
• Quality and consistency of pipeline management
• Speed of experimentation and learning
• Development of an effective, repeatable local acquisition playbook

How to apply

Please submit to

• Your resume or LinkedIn profile.
• A brief note explaining why this role and Hago interest you.
• An example of something you helped launch, grow, sell, or organize without an established playbook.
• A short response to this question:

If you had 30 days and a limited budget to generate Hago’s next 10 paying customers in Arlington, what are the first three things you would do?

• Comfort making calls, sending cold outreach, attending events, and building relationships with prospective customers and business partners.
• Ability to work independently and build the playbook as you fly.
• Genuine enthusiasm for early-stage startups and Hago’s mission to give people more time and make everyday help easier to access.

Pay: From $40,000.00 per year

Benefits

• Employee discount
• Paid time off

Work Location: In person