Integrity Marketing Group
Lifecycle Marketing Associate
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Job Description
Stride is the first portable benefits platform designed for the over 72 million American independent workers without employer-based benefits.
Stride works with over 130 companies to deliver portable benefit contribution programs and deliver access to insurance, financial savings, and tax and expense tracking tools. Stride has helped 4.4 million people save over $8 billion on insurance premiums and taxes.
Stride partners with over 100 leading companies like Uber, Amazon, DoorDash, and Instacart to provide their independent workers with access to our benefits platform. The company is backed by $96 million in capital from Venrock, New Enterprise Associates, Fidelity’s F-Prime Capital Partners, Mastercard, Allstate and King River.
This opportunity provides a remote schedule.
We’re hiring a Lifecycle Marketing Associate to join our Marketing team and help advance Stride’s mission to make benefits accessible and affordable for all. If you’re a dynamic, detail-oriented marketer who thrives on taking full ownership of campaigns, this role is for you. You’ll lead lifecycle programs across email, in-app notifications, content cards, push notifications, and SMS—guiding each one from planning and content creation to design, execution, and analysis. You bring a sharp eye for detail, flawless QA skills, and the ability to build campaigns from the ground up, including copy, design, HTML, and segmentation. You know Braze inside and out and are ready to hit the ground running on day one, delivering high-impact campaigns that drive results.
Responsibilities of the role include, but are not limited to
Campaign Planning, Execution, and QA
- Planning, executing, and QA’ing lifecycle campaigns from start to finish.
- Developing campaign, audience, and testing strategies aligned with company goals and KPIs.
- Setting up, QA’ing, and managing lifecycle campaigns, automated triggers, and transactional communications across email, push, in-app messages, a
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