Influencer Marketing Specialist

Influencer Marketing Specialist

Job Type

Full-time / Part-time / Contract (Based on Experience)

Location

Hybrid / Remote

About Us

We are a wellness and lifestyle brand dedicated to inspiring healthier, more intentional living through community events, travel experiences, and personal development. Our mission is to create meaningful connections both online and in person, and we're looking for a creative, results-driven Influencer Marketing Specialist to help grow our digital presence.

Position Summary

As an Influencer Marketing Specialist, you will develop and execute influencer campaigns that increase brand awareness, engagement, and community growth. You'll build relationships with content creators, manage social media collaborations, analyze campaign performance, and help tell authentic stories that resonate with diverse audiences.

Responsibilities

• Develop and execute influencer marketing campaigns aligned with brand objectives.
• Research, identify, recruit, and manage influencers across Instagram, TikTok, YouTube, Facebook, and other platforms.
• Build long-term partnerships with creators and brand ambassadors.
• Coordinate campaign timelines, contracts, content approvals, and deliverables.
• Monitor campaign performance using analytics and reporting tools.
• Track engagement, reach, conversions, and ROI to optimize future campaigns.
• Collaborate with the marketing team to create compelling social media content.
• Assist with photography, video production, and creative content development.
• Schedule and publish content using social media management platforms.
• Support event promotion, product launches, and community-building initiatives.
• Stay informed on influencer marketing trends, platform updates, and emerging creators.

Qualifications

• Experience in influencer marketing, social media management, or digital marketing.
• Strong understanding of Instagram, TikTok, Facebook, YouTube, and emerging social platforms.
• Experienc