Town Web
Head of Marketing
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Job Description
Head of Marketing
Town Web · HeyGov
Remote · Full-time contractor
The Quick Version
Have you ever seen a company create their own National Holiday as part of its marketing efforts?
We did!
Speaking of silly stuff, we even wrote and produced our own comedic commercial about the real pains that our customers have, and it helped make one of our tools the fastest growing AI tool in the industry!
Ultimately we want our marketing to be funny, human, and memorable, because honestly a lot of the stuff out there in the government industry (which is where we compete) is boring.
Now we're looking for someone exceptionally creative to lead our marketing department — a person with the freedom to take big creative swings and the resources to execute their own.
Our brands — Town Web, HeyGov, and ClerkMinutes — form a suite of tools built specifically for municipal clerks, and each one is crafted to be exceptional at its job. If you're a highly effective, exceptional marketing professional, we'd love for you to apply. Below are more details about who we are and what we're trying to achieve.
Here's a video to tell you more about this role!
The details
Who we are We're a small, bootstrapped company approaching $3M in ARR, competing against large, private-equity-owned firms with far deeper pockets. That's why our marketing has to be exceptional on two fronts at once: creative work that is unique and memorable, and follow-through to match it — multi-channel campaigns, disciplined measurement, and sophisticated execution that turns attention into pipeline.
Our customers are municipal clerks at cities, counties, and municipalities of all sizes. They are busy, under-resourced, deeply practical, and they talk to each other (which as you can guess is why we are emphasising the need to have exceptional marketing!)
We build focused products for the clerk specifically, designed to work together as a suite. ClerkMinutes became one of the most widel
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