Growth Marketing Manager, Provider (Clinician & Profile Manager Administrator Segment)

Position Summary

The Growth Marketing Manager is responsible for building and executing marketing programs that grow DataSpring’s visibility, credibility, and engagement in the provider market, focused on the clinician and profile manager administrator subsegment. This role turns growth marketing strategy into targeted, audience-driven programs that create awareness, build trust, and deliver measurable business impact.

A key focus of this role is expanding DataSpring’s presence with clinician, provider, and health system audiences. The Growth Marketing Manager brings the market perspective into marketing planning, identifies where DataSpring can show up with greater relevance to clinicians and their professional profile manager administrators, and builds the programs that connect audience needs to the value DataSpring delivers across the healthcare ecosystem. This is a highly collaborative role that works across marketing, sales, and product teams to translate strategy into execution.

The Growth Marketing Manager is a full-time, remote, exempt position and reports to the Director, Growth Marketing.

Specific Responsibilities

Strategy & Program Development

• Build annual and quarterly marketing plans that raise DataSpring’s visibility in priority clinician and profile manager administration market segments.
• Translate growth marketing strategy into audience-specific programs tied to business, brand, and go-to-market priorities.
• Identify the segments, channels, and moments where DataSpring can create the greatest market impact by recruiting, reactivating, and sustaining engagement with clinicians, practitioners, and profile manager administrators.
• Design programs that carry audiences from awareness through education, engagement, and action.

Audience & Market Engagement

* Grow DataSpring’s presence with clinician, provider, health system, and other healthcare audiences that reach clinicians, practitioners and profile ma