Field Marketing & Partnerships Manager

About Willow

Buildings are more complex than ever — and the teams responsible for running them are still working with fragmented tools, disconnected data, and reactive workflows. Willow is changing that. We build the leading Operational AI platform for the built world, helping owners and operators of large, complex environments — think commercial real estate, higher education, healthcare, and airports — better understand, manage, and optimize their buildings by connecting physical, operational, and human data into a unified digital foundation.

Our platform enables customers to move from reactive workflows to smarter operations, better decision-making, and meaningful financial and operational outcomes. We're a small but mighty company with real customers, real traction, and a genuinely important problem to solve — scaling commercial momentum and building the foundation for long-term category leadership. If you want to do meaningful work at a company that's defining a category, this is the place.

About the role

You’ll own the entire field marketing delivery system at Willow — from event strategy and account targeting through email sequences, landing pages, collateral design, and post-event attribution. This is a builder’s role: equal parts strategy and execution, with full ownership of our field presence and partner relationships.

*✦**We’re a lean, ambitious team. The right person here won’t wait to be told what to do — they’ll see what needs to happen, figure out how to make it happen, and ship. If you thrive with autonomy and love the satisfaction of seeing a program go from zero to pipeline, you’ll fit right in.*

What you'll own

Field strategy & event calendar

• Build and own Willow’s annual field marketing calendar, spanning owned events, industry conferences, speaking engagements, partner co-hosted webinars, and executive roundtables
• Identify and execute net-new and existing events and field tactics that reach Facilities,