UPS

Email Marketing Automation Manager

Alpharetta, GA, USPosted 4 days ago

Job Description

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Explore your next opportunity at a Fortune Global 500 organization. Envision innovative possibilities, experience our rewarding culture, and work with talented teams that help you become better every day. We know what it takes to lead UPS into tomorrow—people with a unique combination of skill + passion. If you have the qualities and drive to lead yourself or teams, there are roles ready to cultivate your skills and take you to the next level.

Job Description

The Marketing Automation Manager is responsible for the UPS Supply Chain Solutions’ (SCS) email marketing program, advancing global marketing automation and email strategies and programs; owning and administering the Marketo Engage platform; configuring and managing the marketing automation tool; creating and maintaining creative and program templates; managing the health, cleanliness, and integrity of data used in marketing automation/email programs; ensuring adherence to all compliance standards; and managing employee(s) and vendor(s).

These efforts are designed to engage customers at specific stages of their lifecycle journey, improve UPS’s brand relevance position, and contribute to engagement KPIs and/or marketing automation revenue goals for which the Marketing Automation Manager is held responsible.

This is a high-impact, high-visibility role requiring deep, hands-on expertise to independently manage and optimize a complex, enterprise-scale marketing automation environment.

This role works closely within the SCS Digital Marketing team to advance business initiatives and partners with other email groups for enterprise-wide initiatives, database management, and compliance.

Responsibilities

* Serves as a subject matter expert for marketing automation; provides training, guidance and oversight to users of the marketing automation tool; and provides b

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