Digital Marketing Strategist III - Digital Analytics, SEO/GEO and Content Strategy Lead

Primary Location Remote

Department Website

Shift Day (United States of America)

Schedule Full time

Weekly Hours 40

FTE 1

Employee Status Regular

• Expected Starting Pay Range $81,723.20 - $104,208.00
• Starting pay is based on experience, skills, and equity; exceptions may apply for highly qualified candidates. Additional pay (e.g., shift, on‑call, or weekend differentials) and benefits may apply. Annual pay may vary based on FTE status.

This position offers a remote work arrangement. Candidates must reside within 100 miles of Cincinnati and be available to attend occasional on-site meetings, team events, and other business-related activities as needed.

Job Description Summary

This position will partner with Digital Strategists to execute the successful transition of several historic subdomains and content types into one integrated user experience. This role will design and develop systems, processes, and procedures for measuring and attributing user behavior across complex digital journeys.

Responsible for developing and executing an integrated customer strategy across all digital channels and ensuring consistency in digital customer contact points. Uses customer data analytics and industry best practices to track the consumer journey across online and off-line touchpoints, develops and executes data-driven best practices. Helps drive integration of data with hospital systems including EPIC and Salesforce. Develops measurement and reporting plan to accurately track, share, and react to information regarding the performance of content and content strategy.

JOB RESPONSIBILITIES

Client Relationship Management - Independently manage the digital strategy consultation, resulting content and UX plans and execution for multiple assigned clients spanning the entire medical center including Research and Patient & Family blogs, microsites, strategic initiative websites, and other assigne