Communications Specialist II - Public Relations

Job Description

BAE Systems Space & Mission Systems (SMS) is searching for an experienced, results-oriented Communications Specialist to join their Marketing & Communication’s (MarCom) Public Relations (PR) team. A key member of the MarCom team, this Digital Media and Public Relations (PR) Specialist’s primary purpose is to support day-to-day web and social media content development, media relations efforts and strategic media/press planning for BAE Systems SMS. Working with the SMS Public Relations lead, the Digital Media and PR Specialist will recommend, implement and coordinate digital public relations strategies and tactics to build and enhance the BAE Systems story and drive earned media visibility.

The Strategic Operations (StratOps) Strategic Capabilities Unit, consists of Washington DC Operations, Marketing & Communications and Strategic Development. The StratOps team promotes and elevates the business within our markets, works with customers and industry to influence and drive growth and facilitate collaboration across the business enterprise to increase opportunities.

What You’ll Do

• Work with the SMS Public Relations lead to develop and implement the overall media and public relations strategy that aligns with the broader MarCom/StratOps strategy and protects the SMS brand.
• Create and write proactive digital content, media pitches, press releases, blogs, article features, talking points, media statements and opinion editorials so all content is on-brand, error-free, and consistent in style and messaging to achieve organizational objectives.
• Create new landing pages for the Space & Mission Systems sector of the BAE Systems, Inc. external website.
• Collaborate cross-functionally with SMS and BAE Inc. teams to maintain and improve website content.
• Assist with the creation, planning, execution and analyzing of organic and paid social media campaigns that support strategic business unit prioritie