Communications Manager

POSITION SUMMARY

The Communications Manager is responsible for developing, coordinating, and managing a comprehensive multi-channel brand messaging strategy for internal and external communications that support Carl’s Jr. organizational goals, business objectives, operational initiatives, and key priorities. This role serves as a key communications partner for operations leadership, franchisees, FBCs, and field teams by delivering consistent, timely, and effective audience-focused messaging across all communication channels.

• This role plays a critical role in developing and executing leadership and franchisee communications strategies, managing systemwide operational messaging, proactively managing communications calendars, and executing corporate and franchisee-facing events.
• This position acts as the primary communication liaison between Restaurant Support Center (RSC) departments, company operations, franchisees, and field leadership ensuring consistent, timely, and effective messaging across all communication channels.

* This role also oversees News to Know (NTK), the internal newsletter for franchisees and employees, and supports urgent business communications as needed.

ESSENTIAL FUNCTIONS

• Owns end-to-end messaging strategy and accountability: Serves as the accountable owner for systemwide franchisee and field messaging strategy, determining what gets communicated, when, and through which channels. Is held responsible for consistency, accuracy, and brand alignment across all RSC-to-franchise communications.
• Has approval/gatekeeping authority: Reviews and approves communications from cross-functional RSC departments before franchise/field distribution, serving as the final checkpoint for messaging alignment and business-priority accuracy across the organization.
• Sets the strategic communications roadmap: Independently determines communications prioritization and sequencing across competing business initiati