Strategic Communications Manager

Position Summary

Responsible for managing day-to-day communications efforts and interacting with internal teams to move projects through the agency. The Communications Manager must have attention to detail, be a strong writer, have the ability to flawlessly execute communications in the earned and owned spaces, and maintain status and relevant calendars to keep all work moving forward.

Responsibilities

• Manage select clients’ strategic communications needs as outlined by the annual and campaign-specific plans.
• Develop and maintain current statuses.
• Collaborate with the account team(s) on earned media calendars and

social content calendars. * Develop, coordinate and execute all tactics outlined within the approved PR plan, including but not limited to: + Developing the annual media editorial calendar. + Establishing and managing media relationships and lists. + Facilitating media inquiries and interview requests. + Handling all PR writing (bylines, news releases, blogs, etc.). + Pitching timely editorial topics, news releases, story ideas, etc. to the target media audience. + Organizing and staffing promotional events such as media days, trade shows and conferences. + Analyzing media relations reports from owned channels and other monitoring platforms (Cision, MuckRack, Sprout, CreatorIQ, Brandwatch, Google Analytics, etc.). + Writing meaningful media relations reports with insights and recommendations from media relations reports and presenting it to clients. + Supporting report development to bring forward action items to the communications lead for new opportunities or changes. * Manage social channels as needed, including: + Developing and maintaining a robust influencer strategy - from vetting, to negotiation, through execution. + Developing and executing organic social media strategy, including editorial calendars, posting, community management and engagement, content development, and analytics. * Follow industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them.

Qualifications

• Bachelor’s degree in public relations, communications or related field.
• Minimum of three years of public relations or communications experience.
• Experience managing and creating for social and earned.
• Strong attention to detail.
• Exceptional written and verbal communication skills.
• Self-motivated and capable of managing multiple simultaneous projects.
• Knowledge of media monitoring platforms like MuckRack, Brandwatch, Meltwater

and Cision. * Experience with social media management tools like Sprout Social, Sprinkler, HubSpot, etc. is a plus.