Sr Performance Marketing Manager

ABOUT SINCH

Sinch is pioneering the way the world communicates. More than 200,000 businesses — including Google, Uber,

Paypal

, Visa, Tinder, and many others — rely on Sinch’s Customer Communications Cloud to power engaging customer experiences through mobile messaging, voice, and email.

Whether you need to verify users or craft omnichannel campaigns, Sinch makes it easy. Our AI-infused Super Network, APIs, and applications ensure you can connect with your customers reliably and securely, at every step of their journey.

At Sinch we “Dream Big”, “Win Together”, “Keep it simple”, and “Make it Happen”. These values are our foundation!

DESCRIPTION

Mailgun

is seeking a data-driven Performance Marketing Manager to lead our paid advertising strategy and execution. In this role, you'll manage campaign performance across search, social, display, and video platforms, optimizing budgets and

creative

to maximize ROI. You'll be responsible for developing testing roadmaps, analyzing results, and scaling what works as we significantly increase our marketing investment in 2026.

This position requires balancing two distinct go-to-market motions: driving self-serve signups through product-led growth (PLG) campaigns and generating qualified

pipeline

for our sales team. You'll work closely with the

Mailgun

marketing team and regional marketing teams to ensure paid strategies support both conversion paths effectively.

The ideal candidate brings strong analytical skills, experience managing six-figure+ ad budgets, and a track record of performance improvement through systematic experimentation. You should be comfortable working across multiple regions and collaborating with cross-functional stakeholders.

What You’ll Do

*Paid Media Strategy** Manage and optimize paid campaigns across various channels, including YouTube, Google Ads, Meta, Display, LinkedIn, and Connected TV