Stryker
Sr. Manager, Marketing (remote)
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Job Description
### Why join Stryker?
Looking for a place that values your unique talents? Discover Stryker's award-winning culture.
We are proud to offer you our total rewards package which includes bonuses, healthcare, insurance benefits, retirement programs, wellness programs, as well as service and performance awards – not to mention various social and recreational activities, all of which are location specific.### Job description
We are excited to be named one of the World’s Best Workplaces by Fortune Magazine! We are proud to offer you 12 paid holidays annually. For an overview of our benefits and time off, please follow this link to learn more:US Stryker employee benefits. The Senior Marketing Manager, Strategic Customer Segments, is responsible for developing and executing the commercial marketing strategy to engage hospital executives and administrative decision-makers across the Mako SmartRobotics and Mako RPS portfolio across various sites of case. In this role, you will drive awareness, consideration, and capital purchasing decisions among value analysis committees (VACs), CEOs, CFOs, COOs, service line leaders, and other key stakeholders by articulating the clinical, operational, and financial value of Stryker’s enabling technologies.
What you will do
- Lead the development and execution of integrated national marketing campaigns aligned with the capital funnel strategy, including digital engagement, advertising, executive-focused content, and high-impact customer experiences.
- Develop compelling economic value tools and resources, including ROI calculators, business case templates, and health economic materials that demonstrate the institutional value and impact of Mako technologies.
- Establish and cultivate a strong network of executive reference sites and administrative faculty to enable peer-to-peer engagement, support customer programs, and strengthen executive advocacy.
- Partner cross-functionally with Sales, GAMA & Health
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