PointFive

Senior Growth Marketing Manager

Boston, MA, US$150,000-$180,000Posted 6 days ago

Job Description

About PointFive

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PointFive is the AI Efficiency OS. From the cloud to the coding agent, we're the only platform that manages AI spend everywhere it happens.

Engineering and FinOps teams use PointFive to make their organizations more efficient and their cloud and AI more effective. We don't just show what you spend. We show what you're wasting, and we fix it autonomously. NuBank saw ROI in 10 days. Customers average 1,200%+ ROI and a 4.9 rating on G2.

Founded by the team behind IntSights (acquired by Rapid7), PointFive recently closed a $60M Series B led by Accel, with participation from Entrée Capital and Salesforce Ventures.

About the Role

You'll own the demand engine end to end—from paid and lifecycle marketing to outbound orchestration and pipeline reporting. You'll report directly to the CRO with real latitude to decide what to run, what to kill, and where the next dollar goes, collaborating with colleagues across the globe as well as contractors and paid media agencies that you'll manage day to day.

What You'll Do

  • Own paid media. Run Google, LinkedIn, Reddit, and any other channel you’re interested in testing —strategy, budget allocation, creative direction, and results.
  • Build email and lifecycle marketing
  • Run integrated campaigns and field events across paid, email, and outbound, owning the pre- and post-event motion
  • Orchestrate outbound with sales, aligning targeting, sequences, signals, and content so outbound and marketing pull in the same direction.
  • Own pipeline measurement and reporting, building it yourself across HubSpot, Salesforce, Snowflake, Google Analytics, and Common Room to show what's actually creating pipeline.
  • Improve the website and conversion path, from traffic to conversion rate to the path from first visit to qualified meeting.

What We're Looking For

Must-have

  • 5+ years in B2B growth or demand generation; bachelor's degree.
  • Hands-

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