Senior Director, Data Center Marketing

Headquartered in the Greater Washington area, American Real Estate Partners (AREP) is a US-based leading institutional fund manager and real estate partner with over $13 billion deployed across key U.S. markets. Specializing in data center, residential, industrial, and office assets, AREP has acquired more than 34 million square feet of Class A real estate and currently manages over 25 million square feet.

PowerHouse Data Centers, a wholly owned division of AREP, is a developer and owner of next-generation data centers and provides technical real estate solutions for hyperscalers across the country. Backed by strategic joint venture partnerships, PowerHouse leverages its proven leadership and best-in-class technical expertise to deliver innovative real estate solutions.

POSITION SUMMARY

We are looking for a Senior Marketing Director with proven infrastructure/data center marketing experience to join the Integrated Marketing team, owning marketing strategy and full-funnel execution for PowerHouse Data Centers and reporting to the SVP, Integrated Marketing Communications. The role is centered on sales enablement, partnering with acquisitions, leasing, and business development to deliver materials, market intelligence, and messaging that advance deals. The Director sets direction through a matrixed team and collaborates with internal and external stakeholders on a regular basis.

*This role is based at HQ in McLean, Virginia with an in-office work schedule with one day remote opportunity a week. Periodic travel to data center project locations as marketing programming requires.*

Primary Responsibilities

• Own the marketing strategy for PowerHouse Data Centers, translating it into integrated, multi-channel programs, and set priorities and brand standards through delivery. Champion the AREP and PowerHouse brand across voice, tone, and design.
• Partner with leasing, business development, and acquisitions to build deal-advancing tools,