Marketing Coordinator

Focus

Channel Communications (Shared Resource)

• Serve as the marketing team’s dedicated point of contact for Channel Sales, managing day-to-day communications with partners
• Draft, schedule, and distribute partner newsletters, program updates, and co-marketing announcements
• Coordinate incoming partner marketing requests, MDF/co-op documentation, and asset fulfillment
• Maintain the partner portal and resource library so current materials are easy to find

Event & Tradeshow Logistics

• Own end-to-end logistics for tradeshows, partner events, and internal meetings — booth shipping, registration, signage, swag, and staffing schedules
• Serve as the on-site point of contact for booth setup, breakdown, and day-of execution
• Manage vendor relationships for event services (booth build, printing, promotional items) and track event budgets and timelines
• Support post-event recaps and ROI reporting including the review and coordination of post event lead distribution and processing

Email & Social Execution

• Build, schedule, and send email campaigns — newsletters, nurture, and promotional — in the marketing automation platform
• Schedule and publish approved social media content across channels
• Monitor and report on basic email and social performance metrics
• Ensure all outgoing communications follow rf IDEAS brand standards

Program Management (Larger Initiatives)

• Run day-to-day project management for cross-functional marketing initiatives such as website redesigns, ABM campaigns, and other multi-quarter programs
• Build and maintain project plans, timelines, and status reporting; lead kickoffs, check-ins, and retrospectives
• Coordinate internal stakeholders (Product, Sales, Content Specialist) and outside partners to keep initiatives on schedule and on budget
• Flag risks, dependencies, and resourcing gaps early, and drive them to resolution

Agency & Vendor Management

* Serve as the day