LabTrader Inc.

Marketing Administrator

Vista, CA, US$45,760-$49,920Posted 16 days ago

Remote Part-Time Marketing Operations Under $50k California

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Job Description

Marketing Administrator

*LabTrader Inc. | Vista, California | On-Site | Part-Time*

Anticipated Start Date: October 22, 2026

About LabTrader

LabTrader Inc. is a supplier of new, overstock, and refurbished laboratory equipment serving biotechnology companies, research institutions, universities, and laboratories nationwide. Based in Vista, California, we provide quality scientific equipment, testing services, warranties, nationwide shipping, and specialized white-glove delivery.

We are seeking a creative, organized, and detail-oriented part-time Marketing Administrator to join our team!

This hands-on position combines digital marketing, social media management, website coordination, customer communication, and administrative support. The ideal candidate is a self-starter who enjoys creating engaging content, analyzing marketing performance, and supporting day-to-day business operations.

We are actively reviewing applications and looking for a qualified part-time candidate to begin on October 22, 2026.

Key Responsibilities

Social Media & Content Creation

Manage social media accounts across LinkedIn, Instagram, Facebook, TikTok, and YouTube.
Plan, create, and schedule engaging content, including graphics, carousels, short-form videos, and product spotlights.
Film and edit educational and promotional videos using CapCut.
Develop weekly content calendars and marketing campaigns.
Write engaging, SEO-optimized captions tailored to each platform.
Monitor social media engagement, follower growth, and content performance.
Research biotechnology trends, scientific equipment, and relevant industry topics.

Website Management & SEO

Monitor LabTrader’s e-commerce website for accuracy, functionality, and user experience.
Update and optimize product descriptions, website content, and blog posts for SEO.
Coordinate with external website developers to communicate updates, troubleshoot issues, and improve functionality.
Review product listings, categories, inventory information, and promotional materials.
Identify opportunities to improve website traffic, search visibility, and customer conversions.

Digital Marketing & Analytics

Monitor and assist with optimizing Google Ads campaigns.
Use Google Analytics 4 (GA4) to analyze website traffic, user behavior, and marketing performance.
Monitor Google Search Console, Google Merchant Center, and Microsoft Clarity.
Conduct keyword research to support SEO and advertising campaigns.
Prepare marketing performance reports and share insights with management.
Identify opportunities to increase brand awareness, website traffic, and lead generation.

Email Marketing

Create and distribute newsletters and promotional email campaigns using Mailchimp.
Develop engaging email subject lines, copy, and graphics.
Manage subscriber lists and monitor email campaign performance.
Coordinate email marketing campaigns with social media promotions and website content.

Customer Service & Administrative Support

Respond to customer inquiries through email, website forms, live chat, and social media.
Assist with product questions, availability, pricing inquiries, and quote requests.
Coordinate with internal team members regarding customer needs and equipment information.
Maintain professional communication with customers, vendors, and website developers.
Support daily administrative and front-office operations.

Required Skills & Qualifications

Experience or educational background in marketing, communications, digital media, or a related field.
Strong written and verbal communication skills.
Experience creating social media content and managing business accounts.
Proficiency with Canva, CapCut, and Meta Business Suite.
Familiarity with Mailchimp for email marketing and newsletter creation.
Familiarity with AI tools.
Basic understanding of SEO, digital advertising, and website analytics.
Strong organizational skills and attention to detail.
Ability to work independently, manage multiple projects, and meet deadlines.
Comfortable communicating with customers and external partners.
Professional, dependable, and positive attitude.
Must be authorized to work in the United States.
Must be able to work on-site in Vista, California.

Preferred Qualifications

Experience with Google Ads, Google Analytics 4, Google Search Console, and Microsoft Clarity.
Experience managing or updating e-commerce websites.
Familiarity with Google Merchant Center.
Basic HTML knowledge for website content formatting.
Experience with email marketing, SEO writing, and digital campaign reporting.
Interest in biotechnology, laboratory equipment, or scientific industries.

*Previous experience in the laboratory equipment industry is not required. A willingness to learn and research technical products is important.*

Applications & Platforms Used

Content Creation: Canva, CapCut, ChatGPT, and other AI tools

Social Media: LinkedIn, Instagram, Facebook, TikTok, YouTube Studio, Meta Business Suite

Digital Marketing: Google Ads, Google Analytics 4 (GA4), Google Search Console, Google Merchant Center, Microsoft Clarity

Email Marketing: Mailchimp

Productivity: Google Workspace, Microsoft Office

What We’re Looking For

We’re looking for someone who is creative, proactive, adaptable, and comfortable wearing multiple hats in a small-business environment.

This role is a great opportunity for someone looking to develop their digital marketing skills while gaining hands-on experience in content creation, e-commerce, analytics, customer service, and business operations.

Location: Vista, California

Position Type: Part-Time

Anticipated Start Date: October 22, 2026