Director, Marketing Analytics

This is a remote role, required to work in EST hours.

Who We Are

Marketbridge partners with leading B2B brands to create unified Go-to-Market® systems that connect strategy, AI, creativity, activation and measurement. With a team of 350+ across North America and Europe, Marketbridge supports clients worldwide, ranging from Fortune 1000 enterprises to venture-backed, high-growth companies across technology, financial services, healthcare, industrial and consumer sectors. For more information, please visit www.marketbridge.com and follow www.linkedin.com/company/marketbridge/.

Who We're Looking For

Marketbridge is seeking a Director, Marketing Analytics to advance the measurement, reporting, and analytics capabilities that support modern B2B marketing programs.

This role sits at the intersection of marketing strategy, media, digital analytics, marketing technology & operations, reporting, and measurement. The Director will help clients and internal teams establish the data and measurement foundations needed to understand marketing performance, identify meaningful trends and anomalies, and quickly surface areas that warrant deeper investigation.

The ideal candidate combines strong expertise in B2B performance marketing, web analytics, tag management, reporting, and measurement with a practical understanding of how marketing data is captured and moves across media, web, marketing automation, CRM, ABM, and business intelligence platforms and environments.

This role is not responsible for owning the client performance narrative or determining the strategic “so what” from the data. Instead, Marketing Analytics provides the reliable reporting, analytical evidence, trend identification, and investigative support that enables strategy, media, creative and account management teams assess and explain performance, identify contributing factors, and recommend what to do next.

Success in this role requires strong analytical judgm