Director, E-Commerce Marketing

A fast-growing Health / Beauty E-commerce company has an immediate need for an E-Commerce Marketing Director with beauty, health and/or skincare e-commerce marketing experience to lead their online marketing efforts.

Looking for an Online Marketing leader with a proven track record of developing, implementing and executing strategic marketing plans. This includes determining budgets, targets, coordinating creative and innovating e-marketing ideas, and performing market research and analysis.

He/She will be involved in planning the marketing budget and will develop and implement innovative marketing strategies, including defining yearly goals, strategies, promo calendars, tactics, success metrics and roadmaps to optimize brand awareness and sales. She/he will also lead the development of Branded Content, Social Media, and Influencer Partnerships. The ideal candidate will have direct experience marketing beauty or health-related products with Shopify, Amazon, eBay, etc.

REQUIRED EXPERIENCE / SKILLS

• Experience managing e-commerce marketing efforts for skincare, beauty and/or health-related products required
• 5+ years of e-commerce marketing, including 3+ years leading e-commerce marketing efforts
• Direct experience marketing products using: Shopify, Amazon, eBay, etc.
• Experience with promoting products on social media (Instagram, Facebook, Reddit, Google) and partnering with influencers
• Bachelor's Degree in Marketing or related fields

*Highly competitive six-figure compensation based on level of experience. Excellent growth potential!*

Job Type: Full-time

Benefits

• 401(k)
• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Application Question(s)

• Do you have direct, hands-on experience marketing and selling products through e-commerce platforms such as Shopify, Amazon, eBay, or other online marketplaces? If so, please specify which platforms you have worked with, your responsibilities, and the results you achieved.
• Please describe your level of expertise in managing advanced paid digital marketing campaigns across Google Ads, Meta (Facebook/Instagram), and other major advertising platforms. Include your hands-on experience with campaign strategy, audience targeting, retargeting, conversion tracking, A/B testing, budget optimization, and ROAS/ROI performance. Please specify which platforms you have managed directly, what budgets you have managed, and what results you have achieved.
• Please describe your experience leading digital marketing initiatives for beauty, health, wellness, and/or skincare products. In your response, specify whether your experience was gained in-house, on the agency side, or both, and highlight the brands or product categories you supported.

Education

* Bachelor's (Preferred)

Work Location: Remote