Digital Marketing Account Manager

Skigital, a West Chester-based agency, has made a stellar name in the digital marketing industry. We work with clients across a broad range of industries and have a unique culture you won’t find anywhere else. We’ve grown tremendously over the past 10 years, and we're always looking for fresh talent to wow our clients and keep our business on a path of growth.

We are looking for an Account Manager to manage social media platforms, email marketing campaigns, create graphics, administer SEO services, provide reputation management, database management, and tackle special projects when needed. This is a position for a go-getter who can create, execute, and track successful digital marketing campaigns.

POSITION SUMMARY

The Account Manager is responsible for executing marketing campaigns across organic social media, paid social media, email marketing, pay-per-click campaigns on Google, and SMS marketing, in addition to administering SEO, reputation management, and database management services.

ESSENTIAL FUNCTIONS

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.

• Proactively works with management and teammates to develop, implement, and execute successful marketing campaigns.
• Develop monthly content calendars
• Nurtures client relationships
• Generate concepts, develop designs, and create content for outlets, including emails, social media, and special projects, as needed.
• Makes suggestions for improving marketing efforts based on observed performance.
• Engages and shares knowledge and skills with the marketing team to provide continued awareness of marketing best practices and methodology to ensure that Skigital is always bench-marking against standards.
• Research new industries and stay current with existing industries to help develop needs for your clients and how to best reach their target audience.
• Other duties as assigned

SKILLS & ABILITIES

In addition to the necessary skills and experience to perform the responsibilities outlined above, there are a number of traits that a successful candidate will possess.

• Bachelor’s degree in marketing or business-related field preferred.
• 1-3 years of experience in a marketing or design-related position is preferred.
• A strong understanding of how to use and schedule social media to achieve the desired result.
• Able to manage multiple projects simultaneously and communicate effectively in a fast-paced environment
• Strong verbal and written communication skills, as well as exceptional organizational skills
• Strong research skills to understand evolving trends within the market and any leads that should be developed

BONUS POINTS if you have

• Strong analytical skills with the ability to independently derive insights from data
• Facebook Ads experience
• Google Ads experience
• Google Analytics experience
• Email Marketing experience (Mailchimp, Constant Contact, etc.)
• Design platform experience (Adobe Creative Suite, Canva, Etc.)
• Photography and content creation experience (DSLR photography, short-form video editing)

PERKS

:

• Fun and creative work environment at a rapidly growing company
• Casual dress code
• Incentives and contests with prizes and awards
• Flexible Work Schedule
• Work from home Monday and Friday

WORK LOCATION

*

60% of time spent in West Chester, PA, office, and/or on location with a client

40% of time spent remote

Job Type: Part-time

Pay: From $20.00 per hour

Expected hours: 20.0 per week

Benefits

* Flexible schedule

Work Location: Hybrid remote in West Chester, PA 19380