Associate Brand Manager

About the Role

We are seeking a motivated and strategic Associate Brand Manager to support the development and execution of innovative marketing programs that drive product growth, customer engagement, and commercial success. This is a fully remote position that offers the opportunity to work cross-functionally with sales, clinical, training, and business teams to bring products to market, develop impactful customer communications, and support business growth. The ideal candidate thrives in a fast-paced environment, is results-oriented, and enjoys translating customer insights and market intelligence into effective marketing strategies.

What You'll Do

• Support the development and execution of go-to-market strategies and marketing initiatives.
• Create compelling product messaging and value propositions tailored to customer needs.
• Analyze market trends, customer insights, and competitive activity to identify opportunities and provide strategic recommendations.
• Develop sales tools, communication plans, educational materials, and promotional campaigns.
• Partner with sales enablement and training teams to support product knowledge and commercial effectiveness.
• Build strong relationships with customers and internal stakeholders to understand evolving needs and improve engagement.
• Monitor customer satisfaction and market dynamics to inform future marketing strategies.
• Support pricing analyses, product lifecycle management activities, and obsolescence planning.
• Gather and synthesize competitive intelligence and market research to support business decision-making.
• Collaborate cross-functionally to ensure marketing initiatives align with organizational goals.

Required Qualifications

• Bachelor's degree in Marketing, Business, Communications, Life Sciences, or a related field, or equivalent experience.
• 3 to 5+ years of progressive experience in marketing, brand management, product marketing, or a related field.
• Strong an